D3 District Dubai
The Helm by Meraas at d3 emerges along the Creekside shoreline as a new landmark within Dubai’s creative district. This residential waterfront icon embodies the spirit of d3, where forward-thinking design, environmental consciousness, and purposeful innovation converge. The building’s panoramic, curved balconies served as the primary inspiration for the visual identity, informing a kaleidoscopic concept that reflects the way light enters the homes and refracts across the waterfront, creating ever-changing patterns and reflections.
Visual Language
Client: MC Saatchi Dubai